Salesforce (NYSE:CRM) vs. ServiceTitan (NASDAQ:TTAN) Head-To-Head Survey

Salesforce (NYSE:CRM) and ServiceTitan (NASDAQ:TTAN) are both computer and technology companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, analyst recommendations, valuation, profitability, earnings and dividends.

Earnings and Valuation

This table compares Salesforce and ServiceTitan”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Salesforce	$37.90 billion	6.99	$4.14 billion	$6.36	43.30
ServiceTitan	$771.88 million	12.43	N/A	N/A	N/A

Salesforce has higher revenue and earnings than ServiceTitan.

Analyst Ratings

This is a breakdown of current ratings for Salesforce and ServiceTitan, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Salesforce	1	5	32	5	2.95
ServiceTitan	0	4	10	1	2.80

Salesforce currently has a consensus price target of $350.56, indicating a potential upside of 27.30%. ServiceTitan has a consensus price target of $118.23, indicating a potential downside of 4.82%. Given Salesforce’s stronger consensus rating and higher probable upside, equities analysts clearly believe Salesforce is more favorable than ServiceTitan.

Profitability

This table compares Salesforce and ServiceTitan’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Salesforce	15.96%	12.34%	7.65%
ServiceTitan	N/A	N/A	N/A

Institutional & Insider Ownership

80.4% of Salesforce shares are owned by institutional investors. 3.2% of Salesforce shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Salesforce beats ServiceTitan on 10 of the 11 factors compared between the two stocks.

About Salesforce

Salesforce, Inc. provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale. In addition, its platform offering comprise a flexible platform that enables companies of various sizes, locations, and industries to build business workflow and apps with customer; online learning platform that allows anyone to learn in-demand Salesforce skills; and Slack, an intelligent productivity platform. The company's marketing services enables companies to plan, personalize, automate, and optimize customer marketing journey, connecting interaction, and connected products; and commerce services, which empowers shopping experience across various customer touchpoint, such as mobile, web, social, and stores and provides click-to-code tools that offers customers to build and deploy solutions. Further, its analytics offering includes Tableau, an end-to-end analytics solution for range of enterprise use cases and intelligent analytics with AI models, spot trends, predict outcomes, creates summaries, timely recommendations, and take action from any device; and integration service including MuleSoft, which provides building blocks to deliver end-to-end and connected experiences. Additionally, the company provides data cloud, a hyperscale data engine native to Salesforce; vertical services to meet the needs of customers in industries, such as financial services, healthcare and life sciences, manufacturing and automotive and government; and offers salesforce starter for small and medium-sized businesses. Salesforce, Inc. was incorporated in 1999 and is headquartered in San Francisco, California.

About ServiceTitan

ServiceTitan, Inc. engages in the collection of field service activities required to install, maintain, and service the infrastructure and systems of residences and commercial buildings. The company was founded by Ara Mahdessian and Vahe Kuzoyan on June 8, 2008 and is headquartered in Glendale, CA.