ECMOHO (MOHO) versus The Competition Critical Analysis

ECMOHO (NASDAQ:MOHOGet Rating) is one of 51 publicly-traded companies in the “Catalog & mail – order houses” industry, but how does it contrast to its competitors? We will compare ECMOHO to related businesses based on the strength of its dividends, earnings, profitability, valuation, analyst recommendations, institutional ownership and risk.

Risk & Volatility

ECMOHO has a beta of 0.98, indicating that its stock price is 2% less volatile than the S&P 500. Comparatively, ECMOHO’s competitors have a beta of 0.80, indicating that their average stock price is 20% less volatile than the S&P 500.


This table compares ECMOHO and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
ECMOHO -42.57% -76.43% -40.85%
ECMOHO Competitors -12.26% 316.41% -7.53%

Analyst Recommendations

This is a summary of recent ratings and target prices for ECMOHO and its competitors, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ECMOHO 0 0 0 0 N/A
ECMOHO Competitors 167 1019 3302 46 2.71

As a group, “Catalog & mail – order houses” companies have a potential upside of 59.43%. Given ECMOHO’s competitors higher probable upside, analysts clearly believe ECMOHO has less favorable growth aspects than its competitors.

Institutional & Insider Ownership

1.7% of ECMOHO shares are owned by institutional investors. Comparatively, 49.8% of shares of all “Catalog & mail – order houses” companies are owned by institutional investors. 27.7% of shares of all “Catalog & mail – order houses” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Valuation and Earnings

This table compares ECMOHO and its competitors top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Net Income Price/Earnings Ratio
ECMOHO $130.75 million -$55.65 million -0.10
ECMOHO Competitors $15.37 billion $804.73 million -1.24

ECMOHO’s competitors have higher revenue and earnings than ECMOHO. ECMOHO is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.


ECMOHO competitors beat ECMOHO on 8 of the 10 factors compared.

ECMOHO Company Profile

(Get Rating)

ECMOHO Limited, an investment holding company, operates as an integrated solution provider in the health and wellness market. The company offers health supplements and food, mother and child care products, personal care products, and household healthcare equipment and cleaning products. It sells its products through flagship stores of its brand partners, self-operated branded stores on third-party e-commerce platforms; and other small and medium-sized online and offline retailers. The company is also involved in the provision of bonded area warehousing; online store operating services; and promotion and marketing services to its brand partners and other brand customers. It serves consumers and retailers. The company was founded in 2011 and is headquartered in Shanghai, the People's Republic of China.

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